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Gardner Pinfold
45 Years of Consultancy Experience

Fisheries

Canadian Fish and Seafood Branding Study
Agriculture and Agri-Food Canada
Economic Analysis
This study assists the Branding Working Group (BWG) in defining the market access demands for specified product attributes and developing a market-oriented narrative to explain them. A final report provides industry and governments with information they could use to explain to seafood buyers how the sector is committed to living up to the brand promise with respect to five main attributes and in line with the overall Canada Brand.

Canada-Korea FTA Export Opportunities in the Seafood Sector
Agriculture and Agri-Food Canada
Market Research
This project assess the readiness of Canada’s fish and seafood industry to benefit from the FTA and outline notable import requirements, market potential, consumer preferences, and marketing and promotion approaches. The study draws upon the identified challenges, opportunities, and suggested approaches, comments on their potential applicability and relevance more broadly in the region, particularly under a TPP free trade agreement and in China.

Establishment of Fish & Seafood Industry Growth Targets
Agriculture and Agri-Food Canada (AAFC)
Economic Analysis

Economic Value of Wild Atlantic Salmon
Atlantic Salmon Federation
Economic Analysis
This study estimates the economic value of wild Atlantic salmon in Canada’s four Atlantic Provinces and Quebec. Value is based on combined recreational fishing and tourism, first nations fishing, conservation and research, and government activities. A survey of anglers and a separate survey of the general public in the five provinces was conducted to collect data. The estimated values for recent years are developed, along with projections according to potential conservation initiatives. Economic values are expressed in conventional economic terms such as economic output, gross domestic product (GDP), salaries, and jobs associated with direct, indirect, and induced activity through the economy. Case studies of local salmon-dependent communities were completed for the Grand Cascapedia (QC), Exploits (NL), Miramichi (NB), and Margaree (NS).4,500 surveys distributed to ASF members in Canada, U.S., and Europe - online and mail, and 1,000 surveys randomly distributed to residents in Atlantic Canada and Quebec - online

Maine Algae Cluster (MAC) Market Research
Bigelow
Market Research
This study provides information on market opportunities that will be used by the Maine Algae Cluster (MAC) to develop a roadmap for enhancing the developmental potential of the algae industry in Maine. A market analysis is conducted to determine where, across its many segments, the industry is poised for growth.

Develop a report on the Economic Impact of Seafood and Aquaculture in Cape Breton
Cape Breton Partnership
Economic Analysis
The seafood and aquaculture sector in Cape Breton draws together inputs from commercial fisheries, processing in seafood processing facilities, as well as production and processing by aquaculture operations. A final report supports the efforts of the Cape Breton Seafood and Aquaculture Sector (SAS) Team by demonstrating the impacts of this sector while highlighting potential opportunities for growth and collaboration. The key objectives document the number of jobs created by the sector; amount and value of exports and products; opportunities for growth; barriers to growth; potential opportunities for collaboration within the industry; and, sector expenditures on services, supply chain, transport, contractors and other industry relevant expenditures. 20 in-person interviews and 5 by telephone are conducted.

Economic Profile of the Seafood Processing Sector in Prince Edward Island, PEI
Davis Pier Consulting
Economic Analysis
This study focuses primarily on seafood processing on Prince Edward Island (P.E.I.) while recognizing the linkages to commercial fisheries and aquaculture. It demonstrates the impact of the sector and highlights potential opportunities for growth. The report serves as a useful resource for informing and coordinating partnerships among stakeholders.

Recovery Potential Assessment for outer Bay of Fundy Atlantic Salmon
Fisheries & Oceans
Planning
This study provides analytical support and associated documentation to the Department of Fisheries and Oceans Canada, primarily for the recovery potential assessment for the outer Bay of Fundy Atlantic salmon.

Expanded Profile of the Economic Impacts of the Recreational Fishing Industry in Canada
Fisheries and Oceans
Economic Analysis
This study estimates the economic impact of recreational fishing based on the five-year DFO surveys of recreational fishing activity in Canada. Economic I/O model runs were completed for each province in Canada and inked to the expenditure profiles developed from the DFO survey data.

Updating the Cumulative Impact of User fees for Selected Atlantic and Pacific Fisheries in Canada
Fisheries and Oceans Canada
Economic Impact

Economic Value of the Maritime Sectors in Canada - Benchmarking Study
Fisheries and Oceans Canada
Economic Impact
This study provides decision makers, planners, industry and the general public with measures of the relative economic importance of Canada’s Maritime Sectors. The study estimates the economic contribution of the maritime sectors to Canada and to the three main marine regions within the country – Atlantic, Pacific and Arctic.

Performance Review of the Wild Salmon Policy
Fisheries and Oceans Canada, DFO
Evaluation
This review provides DFO with an independent assessment of progress in achieving the goal and objectives of the WSP, and also provides guidance on actions that may be taken to improve the implementation process and enhance its effectiveness. The study determines the extent to which progress has been made in implementing Strategies and the associated action steps. It assesses the extent to which work done with respect to strategies has contributed to the WSP goal and objective. The study identifies any internal/external factors and challenges/barriers influencing the success of the WSP and provides recommendations to further advance WSP implementation in the context of DFO’s existing resources
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